Safe to Sleep® Shareable Content

The Safe to Sleep® campaign invites you to use these resources on your own digital channels to help reach your communities and spread the word about safe infant sleep. You can also share this evergreen content throughout the year with parents, caregivers, partner organizations, and healthcare providers.

Check out our 2019 SIDS Awareness Month Outreach Toolkit to learn about our SIDS Awareness Month activities and messages.

Browse this page to find helpful materials including:

Stay in the know! Sign up for the Safe to Sleep® monthly e-newsletter  for the latest updates about the Safe to Sleep® campaign. Check out Safe to Sleep®–related albums on Flickr . And follow NICHD on Facebook , Twitter , Instagram , and Pinterest .

Shareable Social Media Resources

Videos

These videos describe safe infant sleep recommendations, safe sleep and breastfeeding, and tailored messages for grandparents and other caregivers.

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Infographics and Infocards

Download infographics and social media infocards directly from NICHD’s Safe Sleep Infographics  Flickr album. All of these resources are available for free and have no copyright restrictions.

Infocard  with image of grandmother looking at baby grandson sleeping on his back in a  crib with the words “Safe to Sleep Tip: Grandparents: Learn how to help your  grandbaby sleep safely. Learn more about safe infant sleep at http://safetosleep.nichd.nih.gov.” Followed  by the HHS logo, NICHD logo, and the Safe to Sleep logo.

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Safe Infant Sleep Images

Visit these Flickr albums to access free photos of safe infant sleep environments  and #SafeSleepSnap photos. Use hashtag #SafeSleepSnap  if you share these images on your social media channels.

Mother looking at her baby sleeping on his back in a crib.

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Social Media Messages

Use these messages on your own channels, or tailor them for your audience. Add infocards and popular hashtags for health observances, such as #BreastfeedingMonth in August and #SIDSAwarenessMonth in October. Ask your friends and colleagues to like and share your posts.

Facebook

  • Placing your baby on his or her back to sleep for all sleep times is the best way to reduce the risk of SIDS. #SafeToSleep http://bit.ly/2AO7I9J
  • Myth: SIDS can be prevented. Fact: There is no known way to prevent SIDS. But there are ways to reduce your baby’s risk. Learn how. #SafeToSleep http://bit.ly/2AO7I9J
  • To reduce your baby’s risk of SIDS and other sleep-related causes of infant death, keep “stuff” out of baby’s sleep area. That means removing:
    • Soft objects
    • Toys
    • Crib bumpers
    • Loose bedding
  • Find out more about ways to reduce your baby’s risk. #SafeToSleep http://bit.ly/2AO7I9J
  • Make sure baby sleeps on a firm and flat sleep surface, such as a mattress in a safety-approved crib. Use only a fitted sheet to cover the mattress, and keep soft items out of the sleep area. Find out more about safe infant sleep. #SafeToSleep http://bit.ly/2WDRkk0
  • Reduce #SIDS risk by sharing your room with baby. Keep baby close to your bed, on a separate sleep surface made for babies, for at least the first 6 months. #SafeToSleep http://bit.ly/2AO7I9J

Twitter

  • Placing baby on his or her back for all sleep times is the best way to reduce SIDS risk. Learn more. http://bit.ly/2AO7I9J #SafeToSleep
  • Myth: SIDS can be prevented. Fact: We can’t prevent SIDS, but we can reduce baby’s risk. Learn how. http://bit.ly/2AO7I9J #SafeToSleep
  • Learn what to keep OUT of baby’s sleep area to reduce risk of #SIDS and other sleep-related causes of infant death. http://bit.ly/2AO7I9J #SafeToSleep
  • Firm, flat, and free of soft/loose items: the recipe for a safe sleep environment! Learn more. http://bit.ly/2WDRkk0 #SafeToSleep
  • Reduce #SIDS risk by sharing your room with baby. Keep baby close to your bed, on a separate sleep surface made for babies, for at least the first 6 months. http://bit.ly/2AO7I9J #SafeToSleep

Instagram

  • Placing your baby on his or her back to sleep for all sleep times is the best way to reduce the risk of SIDS. #SafeToSleep #baby #mom #dad #sleep #naps #SafeSleep
  • Firm, flat, and free of soft items and loose bedding: These are key ingredients for a safe sleep environment! #SIDS #SafeToSleep #baby #dad #mom #sleep #naps #SafeSleep
  • Reduce SIDS risk by sharing your room with baby. Keep baby close to your bed, but on a separate sleep surface made for babies, for at least the first 6 months. #SIDS #SafeToSleep #baby #dad #mom #sleep #naps #SafeSleep

Pinterest

Add these Pins to your Pinterest boards.

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Badges and Icons

Organizations and individuals often ask to use the Safe to Sleep® logo on their websites and social channels as a visual way to link to the campaign website or on their printed materials as a way to show their support for safe sleep messages. However, this type of use falls outside of the permitted uses outlined in the trademark requirements for the logo, so we cannot approve these types of requests.

Instead, we offer the following web-ready badges (each 216 x 288 pixels) with coding to link to the Safe to Sleep® website and a printable icon to use for awareness and promotion purposes.

Web Badges 1 and 2

Image  of mother sleeping in her bed next to her baby sleeping in a bassinet, with the  words “Get information about safe sleep for your baby” Below are the safe to  sleep logo, NICHD logo, and HHS logo.
Safe  to sleep logo with the words “Get information about safe sleep for your baby. http://safetosleep.nichd.nih.gov”

Printable Icon

Safe  to Sleep logo with the words “Get information about safe sleep for your baby.  1-800-505-CRIB (2742) http://safetosleep.nichd.nih.gov.”

Complete the Badge/Icon Request Form (PDF 41 KB) and submit it to the NICHD Information Resource Center by email (NICHDInformationResourceCenter@mail.nih.gov) or by fax (1-866-760-5947). Once your request is received, the NICHD Information Resource Center will contact you about your request.

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