How to Do a #SafeSleepSnap Activity

A baby sleeping on their back in a crib.During Sudden Infant Death Syndrome (SIDS) Awareness Month, help encourage safe sleep for babies by sharing social images and messages with the #SafeSleepSnap hashtag.

Join the fun by promoting this activity on your social media channels. Invite your audiences to participate in one or all of the following ways:

  • Post a photo of baby in a safe sleep area on your own social media accounts.
  • If desired, include yourself with baby next to the safe sleep area in the photo.
  • Use the #SafeSleepSnap hashtag in the post.
  • Make sure your photo follows the Before-You-Post Checklists guidance.

Before-You-Post Checklists

Use these checklists before you post to make sure your photo and message are ready:


  • Check whether the crib has been recalled by the U.S. Consumer Product Safety Commission.
  • Make sure baby is on their back. Baby can be asleep or awake for the photo.
  • Double-check that baby’s sleep space has no blankets, pillows, crib bumpers, pets, other children, or stuffed animals/toys. The crib should have only a fitted sheet on a firm, flat mattress.
  • Remove any sleep position products, especially those that claim to reduce the risk of SIDS.
  • Take off any loose items, such as a hat or bow, that baby is wearing.
  • If baby has a pacifier, make sure it is not clipped to baby’s clothing or attached to anything, such as a string or toy.
  • Have fun with your photos and posts!


  • Include a safe infant sleep message with your photo to help spread the word about safe sleep for babies. You can use these messages from Safe to Sleep® as inspiration.
  • Use #SafeSleepSnap and any other parenting hashtags that you follow or use on social media.
  • Consider making your Facebook post public so your post can be shared and seen by others.
  • Consider making your Twitter or Instagram account public so your photo can be seen by others who are using and following #SafeSleepSnap.

Engage with Your Audiences

Show your support of SIDS Awareness Month and partners by reposting/retweeting #SafeSleepSnap posts from others. Do not forget to: